The business card represents your company’s brand. Not only does it convey important personal contact information such as name, title, email, website, address, and phone number, but oftentimes it is also the first exposure to the overall image of the business. The company logo is prominently displayed for brand identity. The fonts used, color, texture, and paper stock used also convey a message about the type of industry represented. Specialized printing techniques can be used such as embossing, foil stamping, thermography, or laminating. The business card reflects the personality of the company and gives the first impression.